As China continues to play a prominent role in the global economy, understanding how to conduct business in China is no longer just added value to your CV but a prerequisite to success. Yet, few business students or even senior professionals understand China. The DBIC program provides students with the critical tools to delve into China's business landscape through a combination of pre-program online courses, subject-specific modules, company visits, and cultural activities. By merging "classroom knowledge" with real business practices, Guanghua's DBIC program not only gives students an unforgettable experience but also equips them with invaluable knowledge for their future careers.

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PKU Guanghua School of Management Doing Business in China Program

+86 10 6274 7007
+86 10 6274 7047

Office of Global Affairs, Room 511, Guanghua Bldg #2, Peking University, Beijing, 100871, P.R. China